Observations
Thoughts and observations
Behind the scenes of a Brand Story Photofilm – How the magic happens
The evolution of my Brand Story Photofilms was an unusual one, so if you are interested in the inside story, do have a look here. One of the main reasons my clients love my Brand Story Photofilms is because they want to take advantage of the results that video can...
Sewing boxes: the unlikely inspiration for the development of my Brand Story Photofilms
A while ago, Sian came to me because she had an old video on her website that needed updating and she loved the photos I had taken for her business. She didn’t feel the video gave the best representation of her and her business, so she avoided directing people to her...
Alternatives to become more visible to your clients online
In my previous blog I explored how you can be invisible to your clients online. I talked about some of the downsides of using stock imagery or even not having your face online at all. On our websites and social media we need to do all we can to catch people’s...
The ramifications of only using stock photography – Part 4
In this final part of my four part series about possible unintended consequences of the images you use, I’m going to talk about using stock images. If you are only using stock images for your business you may be communicating all the wrong things We are all told about...
Assumptions and Misconceptions about what you do – Part 3
In this third part of my four part series about possible unintended consequences of the images you use, I’m going to talk about assumptions and misconceptions that people can make about your business.Do you find that people have all these assumptions and...
Would you go to a meeting with a paper bag over your head? – Part 2
In this second part of my four part series about possible unintended consequences of the images you use, I’m going to talk about not using a photo at all. If people can’t see you they cannot build trust in you and people don’t want to do business with people they...
The big mistake you could be making that makes you invisible to your clients – Part 1
If you are consistently using stock images for your social media and website you are communicating to your audience that you are the same as everyone else. People may be scrolling past because nothing stands out. Welcome to my first blog where I’m going to be talking...
